Burt's Bees Skincare Guide: What to Buy for Your Skin Type

Burt's Bees is a natural-origin personal care brand that started in Maine in 1984 and has been owned by Clorox since 2007. It is best known for lip balm, and its face care range in US stores is now small: a cream cleanser and a moisturizer for sensitive skin, a makeup-removing cleansing oil, cleansing wipes and sheet masks. The sensitive cleanser and moisturizer are the two worth a look for most people.

Before you buy, you can scan a product's barcode or label with the ingredient scanner in Pori to check its ingredients against your skin type. Pori points out ingredients to watch; it doesn't diagnose skin conditions.

This guide covers who owns Burt's Bees, what its "natural origin" claim means, which face products suit which skin, and the caveats. We compared published ingredient lists, brand claims and listed prices; we did not test these products on skin. Prices are Target list prices as of November 2026.

Who owns Burt's Bees?

Clorox owns Burt's Bees. Clorox announced the all-cash deal on October 31, 2007, at $925 million, and its filing put Burt's Bees' 2007 sales at about $170 million. At the time the brand made more than 150 products across lip, face, body, hair, baby and men's care. Today Clorox lists Burt's Bees in its Wellness group, next to Brita.

The company began in the backwoods of Maine, where its two founders made beeswax candles before turning to personal care. The bee on the label comes from those roots, and beeswax and honey still show up in many of its formulas.

What does "natural origin" mean on Burt's Bees products?

Burt's Bees labels most products with a natural origin percentage, such as 98.9% for the Sensitive Facial Cleanser and the Daily Face Moisturizer. In a Target Q&A, the brand says it calculates this under ISO 16128, an international guideline for counting natural and natural-derived ingredients. It is a way of counting where ingredients come from. It says nothing about whether a product is gentler or works better.

Plant oils, botanical extracts and essential oils can irritate skin as easily as synthetic ingredients can. Several Burt's Bees products are labeled "No Synthetic Fragrance," which leaves room for natural fragrance. If your skin reacts to scent, our guide to fragrance and essential oils in skincare explains what to look for on a label.

What face products does Burt's Bees sell now?

When we checked Target in November 2026, the Burt's Bees face care on offer was:

Older lines such as Renewal, Truly Glowing and Clear and Balanced did not appear in Target's Burt's Bees face results when we checked, though some still turn up at other retailers. If a favorite has vanished from shelves, it may have been discontinued in the US, so check the brand or retailer before you buy a replacement online.

Which Burt's Bees cleanser should I use?

Sensitive Facial Cleanser: for dry or sensitive skin

This soap-free cream cleanser carries the National Eczema Association Seal of Acceptance and is marketed for sensitive skin. Its base is water, sunflower seed oil, glycerin, cetyl alcohol and beeswax, with mild sugar-based surfactants (coco-glucoside, sucrose stearate) and quillaja and yucca extracts. It also lists alcohol denat., witch hazel water, aloe juice and honey further down. The alcohol sits mid-list, after the cleansing ingredients, so it is unlikely to dominate the formula, but very reactive skin may still notice it.

A creamy, oil-rich cleanser like this suits dry skin better than oily skin. Some reviewers say it leaves a waxy film, and some Target reviewers report dryness or breakouts. Our guide to types of face cleansers explains how cream, gel and foam washes differ.

Face Cleansing Oil: for makeup and sunscreen

The Face Cleansing Oil is built on oils including argan and coconut, and you massage it onto dry skin before rinsing. Target lists it for normal and dry skin and as safe for sensitive skin. Burt's Bees says a two-week clinical study of 31 people found it left no greasy residue and did not clog pores, which is a small, brand-run test. The scent is listed as coconut, and the brand has said it adds a small amount of natural fragrance. Use it as the first step of a double cleanse, or see our best cleansing oil for makeup removal guide for fragrance-free options.

The towelettes are handy for travel or the gym. They are a stopgap, so rinse your face properly when you can.

Is the Burt's Bees face moisturizer any good?

The Daily Face Moisturizer for Sensitive Skin is a simple cream: water, sunflower seed oil, glycerin, squalane, safflower and jojoba oils, shea butter, aloe, rice extract, honey and sodium hyaluronate. It is labeled "No Synthetic Fragrance" and dermatologist tested. In Target's Q&A, the brand said it is not claimed to be non-comedogenic and has no SPF.

That makes it a reasonable pick for normal to dry, sensitive skin that likes plant oils. It is a weaker fit for oily or acne-prone skin, since it is oil-rich and makes no pore-clogging claim; see our best moisturizer for oily skin guide instead. For dry skin, compare it in our moisturizers for dry skin list.

Does Burt's Bees make a face sunscreen?

We did not find a Burt's Bees face sunscreen at Target in November 2026, and the moisturizer has no SPF. The American Academy of Dermatology recommends a broad-spectrum sunscreen with SPF 30 or higher every day, so pair any Burt's Bees routine with an SPF from another brand. Our sunscreen for your skin type guide and sunscreens catalogue can help.

Is Burt's Bees good for sensitive or acne-prone skin?

For sensitive skin, the Sensitive line is a fair choice, and the cleanser's National Eczema Association seal is a useful signal. A few caveats apply:

• Bee products. Beeswax and honey appear in the sensitive cleanser and moisturizer. If you are allergic to bee products, check every label.
• Natural fragrance. "No synthetic fragrance" is different from fragrance-free. The cleansing oil, for example, is scented.
• Plant oils. Rich oil blends suit dry skin. If you break out easily, try one product at a time and patch test first.

For acne, Burt's Bees currently has little to offer in US stores. None of the face products we found contains salicylic acid, benzoyl peroxide or adapalene. Our acne-prone skin routine covers the ingredients that work, and a dermatologist is the right step for persistent acne.

What should I skip from Burt's Bees?

• Wipes as your only cleanser. They are a backup for nights when you cannot wash.
• The moisturizer as a day cream on its own. It has no SPF.
• Sheet masks as a fix. At $3.59 they are a treat, and they will not change dry skin the way a daily moisturizer can.
• The cleansing oil if fragrance bothers you. It is scented.

How do I build a routine with Burt's Bees?

For normal to dry, sensitive skin, a simple routine looks like this:

1. Morning: rinse with water or use the Sensitive Facial Cleanser, apply the Daily Face Moisturizer, then a broad-spectrum SPF 30 or higher from another brand.
2. Evening: if you wore makeup or sunscreen, massage in the Face Cleansing Oil and rinse. Follow with the Sensitive Facial Cleanser, then the moisturizer.

That covers cleansing, moisture and sun protection, which is most of what skin needs. If you want a treatment, such as a retinoid for fine lines or an acid for clogged pores, you will need another brand, since the current US face line has none. Add one product at a time, as our guide to introducing new skincare products explains, so you can tell what helps and what irritates. If your skin is oily, swap the cream cleanser for a gel and the moisturizer for a lighter, oil-free one; our oily skin routine shows how.

How much does Burt's Bees cost?

Burt's Bees is priced like a drugstore brand. At Target in November 2026, the Sensitive Facial Cleanser costs $10.99, the Face Cleansing Oil $12.99 and the Daily Face Moisturizer $16.49. Cleanser plus moisturizer comes to $27.48, which leaves room in the budget for a separate sunscreen. For other affordable options, see our drugstore skincare routine and the cleansers catalogue. If a fragrance-free routine matters most to you, our fragrance-free skincare brands roundup lists brands that avoid fragrance across their ranges.