- The core routine is a gentle cleanser, a moisturizer, and broad-spectrum SPF 30+ every morning.
- Apply in order: cleanse, treatment, moisturizer and/or sunscreen, then makeup.
- Add one optional active for one goal: retinoid at night, vitamin C in the morning, niacinamide, or salicylic acid.
- Patch test, introduce one product at a time, and give it at least 4 to 6 weeks.
A simple skincare routine needs only three things: a gentle cleanser, a moisturizer, and a broad-spectrum sunscreen with SPF 30 or higher every morning. Everything else, such as a retinoid, vitamin C or salicylic acid, is optional and should be chosen for one specific goal. Dermatologists recommend a mild cleanser and sunscreen as daily essentials and call sunscreen and moisturizer the two most effective anti-aging products you can buy.
If you are a beginner, start there, use it consistently for a month, and only then consider adding one targeted product.
What is the simplest skincare routine that works?
Here is the core routine. It suits almost every skin type once you pick formulas made for your skin.
Morning
- Cleanse with a gentle, non-abrasive cleanser and lukewarm water, using your fingertips.
- Moisturize, ideally while skin is still slightly damp.
- Sunscreen: broad spectrum, SPF 30 or higher. The AAD also recommends water resistance when you will be outdoors or sweating. A moisturizer with SPF 30+ can cover steps 2 and 3.
Evening
- Cleanse to remove sunscreen, makeup and the day's grime.
- Treatment (optional), such as a retinoid.
- Moisturize.
The AAD advises washing your face twice a day and after sweating, not more, and avoiding scrubbing, which irritates the skin.
What order should you apply skincare products in?
The order affects how well products work. The AAD's recommended skincare routine order is:
- Wash your face with a gentle cleanser and pat dry.
- Apply medication or treatment right after cleansing.
- Apply moisturizer and/or sunscreen.
- Apply makeup, if you wear it.
Sunscreen goes on after other skincare products and beneath makeup, about 15 minutes before you go outside. A handy rule of thumb for everything else is thinnest to thickest: watery serums before creams.
Which optional actives should you add, and for what goal?
Add an active only when you have a specific concern, and pick one at a time. The AAD advises focusing on one concern, because no product treats everything and stacking several new products within days or weeks can irritate the skin.
| Goal | Ingredient | When to use |
|---|---|---|
| Fine lines, uneven tone, texture, acne | Retinoid (retinol, OTC adapalene) | Night only |
| Dark spots, signs of aging | Vitamin C serum | Morning, before sunscreen |
| Blotchiness, spots, fine lines | Niacinamide | Morning or night |
| Oiliness, clogged pores, whiteheads | Salicylic acid (a BHA) | Cleanser or leave-on, start a few times a week |
| Dryness, tight skin | Moisturizer with ceramides, glycerin or hyaluronic acid | Morning and night |
Retinoids (night)
Retinoids can treat mild fine lines, acne and dark spots and improve texture. Dermatologists quoted by the AAD suggest the least intense formula, every other night at first, building up slowly, only at night, with sun protection every day. If a retinoid feels too drying, one AAD-cited dermatologist suggests moisturizing first and applying the retinoid 20 to 30 minutes later. Retinoids should not be used during pregnancy.
Vitamin C (morning)
The AAD notes that vitamin C can reduce skin aging and dark spots, and recommends applying it after washing your face in the morning, before sunscreen.
Niacinamide
Niacinamide (vitamin B3) is generally well tolerated. In a 12-week split-face study, 5% niacinamide reduced the appearance of fine lines, dark spots and red blotchiness compared with a placebo cream. The study was small and run by a skincare manufacturer, so expect modest results.
Salicylic acid (BHA) for oily or acne-prone skin
Salicylic acid eases inflammation and unclogs pores. The AAD notes it can also help reduce oiliness but may be too harsh for some people, so use it less often or stop if your skin becomes irritated.
Ceramides and humectants for dry skin
For dry skin, the AAD recommends fragrance-free creams or ointments over lotions, with ingredients such as glycerin, hyaluronic acid, dimethicone or petrolatum. Many moisturizers also contain ceramides, which are among the main lipids in the skin's outer barrier.
What is the best routine for your skin type?
Not sure which type you are? Start with our guide on how to find your skin type.
| Skin type | Cleanser | Moisturizer | Sunscreen | Optional first active |
|---|---|---|---|---|
| Oily | Gentle foaming, oil-free | Light, oil-free, non-comedogenic | SPF 30+, oil-free, fragrance-free | Salicylic acid or niacinamide |
| Dry | Hydrating, fragrance-free | Cream or ointment | SPF 30+ moisturizing formula | Ceramide-rich moisturizer before any acid |
| Combination | Gentle, non-stripping | Light lotion; richer on dry areas | SPF 30+ non-comedogenic | Niacinamide |
| Acne-prone | Mild cleanser that removes oil | Oil-free, non-comedogenic | SPF 30+ "won't clog pores" | Adapalene or salicylic acid |
| Sensitive | Fragrance-free, minimal ingredients | Fragrance-free cream | Mineral (zinc oxide or titanium dioxide) | Hold off; add slowly if at all |
For oily skin, the AAD warns that a face wash that is too harsh can trigger increased oil production, and still recommends a moisturizer after cleansing. For sensitive skin, it suggests a physical sunscreen with titanium dioxide and/or zinc oxide.
How do you add new products safely?
Most skincare problems come from doing too much too fast. Follow these rules:
- Patch test first. The AAD suggests applying a small amount to your inner forearm twice a day for four to five days. If there is no redness, itching or other reaction, try it on your face.
- Introduce one product at a time. Wait several weeks before adding the next, so you know what helped or what caused a problem.
- Stop if it stings, burns or tingles, unless it is a prescription product and your dermatologist has said this is expected.
- Be patient. Most products take at least six weeks, sometimes up to three months, to show results. One AAD dermatologist says it takes at least 30 days to know if a routine is working.
- Keep it consistent. Constantly trying new products often leaves you with irritated skin and no progress.
How does checking ingredients help?
Ingredient lists are long and hard to read, and the same ingredient can suit one skin type and irritate another. Checking a product before you buy helps you avoid doubling up on actives, such as two exfoliating acids, and spot fragrance if your skin is sensitive. The AAD also suggests looking for labels such as non-comedogenic, hypoallergenic and "sensitive skin" that match your skin type.
An ingredient scanner can speed this up. In Pori, you can paste or photograph an ingredient list and see each ingredient flagged as beneficial, use with caution or avoid for your skin type. Pori also suggests a personalized morning and evening routine based on your selfie scan. It is a wellness tool and does not replace advice from a dermatologist. To see what the photo analysis looks at, read how AI skin analysis works.
When should you see a dermatologist?
A simple routine is meant for everyday skin. See a board-certified dermatologist if you have acne that is painful, scarring or not improving, persistent redness or irritation, or any new or changing spot or mole. A dermatologist can also recommend prescription options when over-the-counter products are not enough.
Frequently asked questions
What is the most basic skincare routine?
Cleanse gently, moisturize, and apply broad-spectrum SPF 30 or higher every morning. At night, cleanse and moisturize.
What order do skincare products go in?
The American Academy of Dermatology recommends cleanser first, then any medication or treatment, then moisturizer and/or sunscreen, then makeup. Sunscreen goes on after other skincare and beneath makeup.
Can I use retinol and vitamin C together?
A common, simple approach is vitamin C in the morning before sunscreen and a retinoid at night. Introduce them one at a time, several weeks apart, so you can tell how your skin reacts.
How long should I try a new skincare routine?
Give it at least a month. The AAD says most products take at least six weeks and sometimes up to three months to show results.
Do I need a different routine for oily or dry skin?
The steps stay the same, but the formulas change: oil-free, non-comedogenic products for oily skin and richer, fragrance-free creams for dry skin.
Sources
- AAD: Dermatologist-recommended skin care for your 20s
- AAD: Should I apply my skin care products in a certain order?
- AAD: How to maximize results from anti-aging skin care products
- AAD: How to select anti-aging skin care products
- AAD: How to select a sunscreen
- AAD: Face washing 101
- AAD: How to control oily skin
- AAD: Dermatologists' top tips for relieving dry skin
- AAD: Retinoid or retinol?
- AAD: 9 things to try when acne won't clear
- Bissett DL et al. Niacinamide: A B vitamin that improves aging facial skin appearance. Dermatol Surg, 2005
- van Smeden J, Bouwstra JA. Stratum corneum lipids: their role for the skin barrier function. Curr Probl Dermatol, 2016
Pori is a wellness and skincare education app, not a medical device. This article is for general information and isn't medical advice. For anything that worries you, see a dermatologist.